Esashi-Fujiwara Heritage Park

Esashi-Fujiwara no Sato

Become part of the nobility of the Heian period at this huge historical theme park known as Michinoku Hollywood!

Esashi-Fujiwara Heritage Park is a theme park featuring over 120 reproduced buildings of the 9th to 12th centuries in vast 20-hectare grounds. Visitors can travel back in time to the Heian period at this theme park unique in all of Japan. The theme park is locally known as Michinoku Hollywood (the Hollywood of Tohoku) and is a favourite location for movie and TV filming.

The theme park offers visitors a Kimono dressing experience. A wide selection of Kimonos for women, men and children are available. This memorable experience can be enhanced by having your picture taken dressed as a member of the nobility of the Heian period. Several other experiences are available including free period costume dressing and traditional Japanese archery.

Visitors will also enjoy many photo opportunities while having fun at the popular house of tricks known as “Heian-no-Yakata”.

The heritage park’s gardens are particularly enchanting. Chusonji Lotus flowers, grown from seeds found with the mummified remains of the last ruler of the Northern Fujiwara clan at Chusonji Temple, are in bloom from June to August. The illuminated garden is fantastic at night when the autumn colours are at their best.

Check out the map on the official website to enjoy this vast park efficiently. Suggested routes are shown in red (120 minutes) and in blue (50 minutes). The on-site guided tour bus “Yumehira-go” is also recommended.

General Information

Adults: 800 yen
High school students: 500 yen
Elementary and junior high school students: 300 yen
Opening Times
9:00-17:00 from March to October
9:00-16:00 from November to February
Last admission is 1 hour before closing.
Open everyday
30 minutes by bus from Mizusawa Station on Tohoku Main Line or Mizusawaesashi Station on Tohoku Shinkansen Line
20 minutes by car from Mizusawa IC on Tohoku Expressway
Official Website
Reviews (TripAdvisor)


Telephone Number

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