• Multiple Areas

In addition to the cherry blossom festival held in Hirosaki Park, at the foot of Mt. Iwa…

• Niigata

Iwamuro Onsen is quiet retreat from Niigata City and a hot spring area with more than 30…

• Yamagata

Travel back in time to classical Japan in Ginzan Onsen! The town is home to wooden hot s…

• Iwate

Ryusendo is one of Japan’s three greatest limestone caves along with Akiyoshido in…

• Akita

Kakunodate is a former castle town which flourished during the Edo period. Known as the …

• Miyagi

Naruko-kyo Gorge was created by the erosion of the Oya River. The gorge located in the K…

• Multiple Areas

Located on the border of Miyagi and Yamagata prefectures, the Zao Mountain Range has bee…

• Akita

Nyuto Onsenkyo is a popular hidden hot spring area home to seven hot spring inns each wi…

• Akita

Kiritanpo is a local Akita dish of pounded rice grilled on a cedar stick that originated…

• Aomori

The 2.5km Hakkoda Ropeway offers superb views of the natural scenery of the Hakkoda Moun…

• Multiple Areas

Begun in 2012, the Balloon Festival brings together the best pilots from Japan and abroa…

• Fukushima

Ouchijuku was a flourishing post-town in the 17th century. The town’s traditional …

• Yamagata

Imoni is a traditional Tohoku stew of taro and meat. It is particularly popular in Yamag…

• Miyagi

Along with Amanohashidate in Kyoto and Miyajima in Hiroshima, Matsushima Bay is known as…

• Yamagata

The Midagahara Wetlands are wetlands located at an elevation of 1,400 meters at the eigh…

• Iwate

Chuson-ji Temple in Hiraizumi was designated a UNESCO World Heritage Site in 2011 as an …

• Fukushima

Goshikinuma, literally meaning “Five Coloured Ponds”, is a group of volcanic…

• Akita

Lake Tazawa has been selected as one of the 100 best landscapes of Japan. The cobalt blu…

• Multiple Areas

Shirakami Sanchi, a UNESCO World Heritage Site is a mountainous area extending across Ao…

• Yamagata

Risshaku-ji Temple is popularly known as Yamadera (Mountain Temple). The rocky mountain …

• Iwate

Geibikei Gorge is an officially recognised national natural monument and is listed as on…

• Fukushima

With a maximum elevation of 1,622m, the Bandai Azuma Skyline is a scenic driving route m…

• Yamagata

Famous for its fruits, Kaminoyama City in Yamagata Prefecture has a rich natural environ…

• Aomori

Oirase Mountain Stream is one of the most popular attractions in Tohoku and has been awa…

• Miyagi

Sendai Castle was founded by Masamune Date, the famous feudal lord of Japan’s civi…

• Aomori

Forming the grounds of Hirosaki Castle, Hirosaki Park is nationally recognised as one of…

• Iwate

Jodogahama Beach in the Sanriku Geopark is located within the Sanriku Fukko National Par…

• Aomori

The autumn colours of Nakano Maple Mountain make it a leading spot for viewing foliage e…

• Miyagi

Entsuin Temple is known as a matchmaking temple and a popular viewing location for stunn…

• Fukushima

Miharu Takizakura is a red weeping cherry tree designated as a natural monument of Japan…

• Aomori

The Hakkoda Snow Corridor is a driving route between the Hakkoda Hotel at Sukayu Onsen a…

• Multiple Areas

Facing the Japan Sea, the unique topography of Mount Chokai rises dramatically from sea …

• Akita

The Yokote Kamakura Festival is one of the Michinoku Godai Snow Festivals (five major sn…

• Aomori

The Aomori Nebuta Matsuri is one of the three great festivals of Tohoku and is designate…

• Aomori

Mount Osore on the Shimokita Peninsula is one of Japan’s three most sacred mountai…

• Niigata

Known as the lake of swans, Hyoko Lake has been designated a national natural treasure.F…

• Niigata

Mount Hakkai has been worshipped as a spiritual mountain since ancient times. It is the …

• Akita

Along with the Gujo Odori in Gifu and the Awa Odori in Tokushima, the Nishimonai Bon Odo…

• Yamagata

Mount Haguro, Mount Gassan and Mount Yudono, known as the Three Mountains of Dewa, have …

• Iwate

Genbikei Gorge is a beautiful 2km stretch of gorge along the Iwai River flowing from Mou…