• Fukushima

The Taimatsu Akashi is one of Japan’s three major fire festivals that has been con…

• Fukushima

Akabeko is a folk toy born in Aizu and also considered a lucky charm. Paint it as y…

• Fukushima

Iizaka Onsen, one of the most famous hot spring resorts in Tohoku, has been visited by w…

• Fukushima

Located upstream from the Arakawa River, a tributary of the Abukuma River, this hot spri…

• Aomori

Visitors can experience the charms of Tsugaru in its entirety through exhibitions of Hir…

• Fukushima

Ashinomaki Onsen is proud of its beautiful valley and natural hot spring with abundant h…

• Miyagi

Along with Amanohashidate in Kyoto and Miyajima in Hiroshima, Matsushima Bay is known fo…

• Niigata

The diversion of the Shinano River at Okozu near Bunsui in Niigata prefecture is lined w…

• Iwate

It is a culture unique to this region, born from the "spirit of hospitality" h…

• Miyagi

Zao, Miyagi Prefecture is a place rich in nature that endures harsh winters. The Zao Ech…

• Yamagata

You can visit Zao Jizoson at Jizo Sancho Station to pray for future success or you can t…

• Fukushima

Aizu Bukeyashiki is a historical site of reconstructed samurai residences of the Edo per…

• Miyagi

Matsushima Onsen is a new hot spring that opened in 2008 in Matsushima, one of the Three…

• Aomori

The Jogakura Bridge is located in Towada-Hachimantai National Park. The bridge is 360 me…

• Aomori

The Tsuta nana numa consist of Tsuta-numa, Kagami-numa, Tsuki-numa, Naga-numa, Hyotan-nu…

• Miyagi

The large rocks and oddly shaped rocks eroded by the Natori River make for a beautiful g…

• Aomori

The Aomori Nebuta Matsuri (festival) is a participatory festival in Aomori that attracts…

• Fukushima

Soma Nomaoi, a ritual dating back over a thousand years, takes place in northern Hamador…

• Miyagi

Open on Sundays and public holidays. Approximately 50 shops are on-site offering everyth…

• Fukushima

Located in the Abukuma Highlands in the northeastern part of Fukushima Prefecture, this …

• Niigata

The Fossa Magna Museum is a museum that tells the story of Japan’s minerals, rocks…

• Fukushima

Miharu Takizakura is a red weeping cherry tree designated as a natural monument of Japan…

• Akita

The Akita Kanto Festival is one of the three great festivals of Tohoku along with the Ao…

• Miyagi

The Sendai Aoba Festival is one of Sendai’s three major festivals that adds colour…

• Akita

Walking through the pristine waters that flow from the expansive beech forest in the Shi…

• Iwate

The Morioka City Center Line operates daily from 9:00 AM to 4:05 PM at 20-minute interva…

• Iwate

Located in the upper reaches of the Kakkonda River, which is part of Towada-Hachimantai …

• Fukushima

This is the largest festival in Aizu, held annually in late September.The three-day fest…

• Iwate

National Park Hachimantai! Go see frozen Nanataki Falls at the entrance to the Mt. Iwate…

• Akita

Surrounded by a forest of beech trees, the open-air baths (simple sulfur spring) offer a…

• Niigata

This hot spring is rare for being a “hot spring for the eyes” and since anci…

• Iwate

Morioka Hachimangu Shrine was built in 1680 by the 29th feudal lord Shigenobu Nanbu. The…

• Aomori

You can experience making traditional crafts known as Tsugaru-nuri (Tsugaru lacquering) …

• Miyagi

Naruko Onsen is the place with the longest history of producing Kokeshi dolls. Most of t…

• Niigata

Naena Waterfall has been selected one of Japan’s 100 greatest waterfalls. The forc…

• Fukushima

Mt. Hanami is one of the most popular tourist attractions in Fukushima Prefecture, entic…

• Akita

The ice trees of Mt. Moriyoshi, counted among Japan's three great ice trees alongsid…

• Miyagi

Fires occurred in various stricken areas caused by damage to propane gas cylinders and a…

• Miyagi

Opened in October 2022, this facility is the culmination of the town’s reconstruct…

• Akita

Since 1910 (Meiji 43), Oomagari's fireworks has more than 110 years of history. Omag…