• Miyagi

This is a hands-on tour that includes a bluefin tuna cutting show and sushi-making works…

• Fukushima

The Aizu Festival is Aizu’s largest festival and is held in late September each ye…

• Aomori

Tohoku is the eminent hot spring location in Japan, where there are many excellent tradi…

• Miyagi

The Sendai Castle VR Go Experience is a 360-degree VR experience using a head-mounted di…

• Akita

Matagi refers to the people living deep in the mountains, hunting bears and other animal…

• Miyagi

Let’s go strawberry picking! You can pick strawberries at Strawberry World in Miya…

• Miyagi

The Sendai Aoba Festival is one of Sendai’s three major festivals that adds colour…

• Iwate

The history of wanko soba dates back more than 380 years. It is said that when Lord Tosh…

• Iwate

National Park Hachimantai! Go see frozen Nanataki Falls at the entrance to the Mt. Iwate…

• Miyagi

Passenger Terminal. It is the departure and arrival point for steamships that travel bet…

• Akita

Akinomiya Onsenkyo is a picturesque hot spring village beloved by writers such as Saneat…

• Akita

The 1,637 m Mt. Akita-Komagatake is the collective name for several peaks including Mt. …

• Aomori

Famous for its brilliant cobalt blue water, Ao-Ike Pond is located in Shirakami Sanchi, …

• Niigata

The Northern Culture Museum is the former residence of a local wealthy farming family. T…

• Iwate

At an altitude of 730ⅿ above sea level, surrounded by silence. Looking up at the sky fro…

• Yamagata

• Iwate

Kindaichi Onsen, located in Ninohe in northern Iwate, is said to have been discovered in…

• Niigata

Matsunoyama Onsen is a small hot spring tucked away in the snowy mountains, where in Jan…

• Niigata

Shibata Castle Ruins Park is located on the site of the historic Shibata Castle. It has …

• Yamagata

Mount Haguro, Mount Gassan and Mount Yudono, known as the Three Mountains of Dewa, have …

• Niigata

Tokamachi Snow Festival was born from the ideas of local people to “befriend the s…

• Fukushima

Ride a snowmobile in an ultimate terrain at an elevation of 1,230 meters.Staff will expl…

• Miyagi

This market was opened in the city center along the Kitakami River. Here, you can feel t…

• Miyagi

In the garden in front of the main hall, you can enjoy the nature of Akiu from season to…

• Iwate

The city of Kuji was the setting of the NHK TV series Ama-chan, which aired from April 1…

• Miyagi

Shiogama is a port town that boasts one of the largest fresh tuna landings in Japan. Shi…

• Aomori

Hirosaki City is home not only to the Hirosaki Park Cherry Blossom Festival, but also to…

• Niigata

Sasa-dango is Niigata Prefecture’s iconic sweet. It contains lots of mugwort colle…

• Iwate

• Aomori

You can choose your favorite picture from a variety of colorful Neputa paintings and exp…

• Multiple Areas

Hakodate, which opened as Japan's first international trading port, has developed al…

• Fukushima

You can observe a miko (shrine maiden) dance at the Kaiseizan Grand Shrine, the only bra…

• Niigata

The Joetsu Aquarium, known by its nickname of “Umigatari,” was reopened afte…

• Aomori

The Goshogawara Tachineputa Festival is one of the three major Aomori Neputa festivals, …

• Multiple Areas

　The name comes from the fact that Hakodate Hachimangu Shrine was once located at the t…

• Iwate

Morioka cold noodles were first made by a native of Pyongyang on the Korean Peninsula, w…

• Fukushima

The festival is held every February. Visitors are entertained by traditional performing …

• Akita

Why don't you draw a sphere on the magnificent snowfield of Minami-Yurihara in Choka…

• Miyagi

Kirin Ichiban Shibori is one of Japan's most popular beers. At this brewery, you can…

• Aomori

Lake Juni is the general term for a group of 33 lakes and marshes surrounded by a beech …