• Niigata

Matsunoyama Onsen is a small hot spring tucked away in the snowy mountains, where in Jan…

• Akita

Kawarage Jigoku is one of the three major sacred places in Japan, along with Mt. Osore i…

• Miyagi

The Saito Risuke Family were wealthy merchants who flourished over seven generations fro…

• Aomori

The autumn colours of Nakano Maple Mountain make it a leading spot for viewing foliage e…

• Fukushima

Tsurugajo Kaikan is a tourist product centre in front of Tsuruga Castle, just a five-min…

• Fukushima

Soma Nomaoi, a ritual dating back over a thousand years, takes place in northern Hamador…

• Fukushima

This is a tour to visit the earthquake-stricken area along the coast of Fukushima Prefec…

• Aomori

This is a shukubo (lodging facility of a temple) located deep in the mountains of Ohma-c…

• Iwate

Located in the upper reaches of the Kakkonda River, which is part of Towada-Hachimantai …

• Miyagi

This is a popular spot to introduce the attractive, traditional craft of Yajiro Kokeshi …

• Akita

"Kakunodate Matsuri no Yama Event,” a nationally designated Important Intangi…

• Akita

The five shrine halls (Goshado) of Akagami Shrine built in the Edo period stand side by …

• Yamagata

Famous for its fruits, Kaminoyama City in Yamagata Prefecture has a rich natural environ…

• Iwate

• Aomori

・What is SnowHike?　・SnowHike is a combination of the best features of skis and snowsh…

• Miyagi

Why don't you get up a little earlier and walk around the fish market with a guide? …

• Akita

Kakunodate in Semboku City, Akita Prefecture, is home to well-preserved old structures f…

• Yamagata

Sakuranbo Higashine Onsen is a rural hot spring district. You can look out to mountains …

• Fukushima

Maki-e is a unique Japanese craft technique in which lacquerware surfaces are painted wi…

• Miyagi

Perched on a small island jutting out into Matsushima Bay with a vermilion-lacquered bri…

• Iwate

• Niigata

Known as the lake of swans, Hyoko Lake has been designated a national natural treasure.F…

• Multiple Areas

Mount Hachimantai is a mountainous plateau rising 1,613m above sea level stretching over…

• Akita

Goshogake Onsen is located on the Hachimantai Aspite Line, a scenic driving route traver…

• Akita

Under the guidance of one of Japan’s leading breeders of the Akita inu that raised…

• Iwate

• Miyagi

The remaining foundations of homes damaged by the tsunami are preserved at this site, lo…

• Iwate

Embark on an exciting tour using the latest E-Bikes! E-bikes, or in this case electronic…

• Akita

Visitors can learn more about the history of fireworks, the process of making fireworks,…

• Miyagi

This roadside station, which was devastated by the tsunami due to the Great East Japan E…

• Fukushima

The festival is held every February. Visitors are entertained by traditional performing …

• Niigata

The Sasagawaregare Kayak Center offers kayak tours along the Sasagawaregare (Murakami Ci…

• Fukushima

You can observe a miko (shrine maiden) dance at the Kaiseizan Grand Shrine, the only bra…

• Akita

• Iwate

The "Cultural Heritage of Hiraizumi" was registered as a World Heritage Site i…

• Fukushima

Along with the Gion Festival in Kyoto and the Gion Yamagasa in Hakata, the Aizu Tajima G…

• Iwate

• Akita

• Akita

Yokote City certifies individuals and groups that provide guidance and hands-on experien…

• Yamagata

The flow of the river and the chirping of wild birds, the unique sulfur scent of Zao Ons…