• Yamagata

The Yura Coast is a picturesque stretch of shoreline featuring clear blue water and whit…

• Niigata

The tarai bune is one of Sado’s most famous sights. Originally used as washtubs, t…

• Miyagi

For sightseeing around Matsushima Bay, one of Three Most Scenic Views of Japan, visitors…

• Fukushima

This is a tour to visit the earthquake-stricken area along the coast of Fukushima Prefec…

• Miyagi

Open on Sundays and public holidays. Approximately 50 shops are on-site offering everyth…

• Aomori

Furukawa Market has been bustling as the citizens' kitchen since the 1960s, and is a…

• Aomori

Tsugaru Railway is Japan's northernmost privately operated railway, running since 19…

• Yamagata

In Tendo City, which boasts the largest production of Shogi pieces in Japan, why not try…

• Iwate

A large waterfall with a drop of 29 meters falls 880 meters from the cave entrance, whic…

• Niigata

Sasa-dango is Niigata Prefecture’s iconic sweet. It contains lots of mugwort colle…

• Aomori

This is a picnic plan where you can eat your lunch while sitting in an apple box under a…

• Miyagi

Matsushima is one of the three most scenic spots in Japan. The hot-air balloon experienc…

• Fukushima

・Explanation of the distillery facilities and historical background of the distillery t…

• Fukushima

Maki-e is a unique Japanese craft technique in which lacquerware surfaces are painted wi…

• Niigata

The Cave d’Occi Winery is situated just 1km inland from the Sea of Japan, facing d…

• Akita

Roadside Station Gojome is famous for its traditional Gojome Morning Market with a histo…

• Aomori

The northernmost area of Honshu is one that you will want to visit if you are a traveler…

• Niigata

Onogame is a giant, turtle-shaped monolith standing 167 metres above ground level plungi…

• Yamagata

The Midagahara Wetlands are wetlands located at an elevation of 1,400 meters at the eigh…

• Niigata

Besides rice production, Niigata Prefecture’s abundant snowmelt also makes the reg…

• Niigata

Tokamachi Snow Festival was born from the ideas of local people to “befriend the s…

• Iwate

The Fujiwara Festival is held every spring and autumn in the World Heritage town of Hira…

• Aomori

Level-up your shrine game with a blessing and etiquette lesson at local shrine with '…

• Iwate

Tour around the calm and transparent waters of Yamada bay on board a fisherman's boa…

• Iwate

It is the only brewery in Japan to have won numerous gold medals at the National New Sak…

• Yamagata

The wide sky and verdant forest. The Iide Dondendaira Lily Garden, the largest lily gard…

• Iwate

You can enjoy Mt. Iwate, the highest mountain in Iwate Prefecture, with two trekking tra…

• Fukushima

This popular spot exhibits about 800 kinds of creatures, such as colorful tropical fish,…

• Miyagi

• Akita

This exemplary hot spring district for health maintenance and tourism is lined with hote…

• Miyagi

Opened in October 2022, this facility is the culmination of the town’s reconstruct…

• Yamagata

Kaikoji Temple is dedicated to two of the six sokushinbutsu (monks who practice austerit…

• Yamagata

Uesugike Byosho has a quiet and solemn appearance surrounded by a grove of cedar trees. …

• Miyagi

At a corner of the peaceful residential street facing the flowing Sawahata River on the …

• Yamagata

Somaro has been opened by renovating the famous Somaya restaurant that was in business s…

• Niigata

The Northern Culture Museum is the former residence of a local wealthy farming family. T…

• Akita

Popular with both children and adults, visitors can get close to animals and get to know…

• Aomori

This sightseeing route bus will take you around Shimokita Peninsula, the northernmost pe…

• Fukushima

Adding colour to Iwaki in summer, the Iwaki Fireworks Festival is a rarity in Japan beca…

• Akita

This lively festival is lauded for its festival music, which is said to be the best in J…