• Niigata

Kuriyama Beika is the company behind the famous Bakauke brand rice crackers. Here, you c…

• Miyagi

For sightseeing around Matsushima Bay, one of Three Most Scenic Views of Japan, visitors…

• Miyagi

The Sendai Castle VR Go Experience is a 360-degree VR experience using a head-mounted di…

• Fukushima

This is a famous hot spring that has been used for over a thousand years. Together with …

• Fukushima

Licca-chan has continued to be loved by many young girls since its release in 1967. Licc…

• Yamagata

Built in 1893, the Sankyo Soko Storehouses continue to function today as rice storehouse…

• Multiple Areas

Mount Hachimantai is a mountainous plateau rising 1,613m above sea level stretching over…

• Aomori

Mt. Osore is Japan’s foremost sacred ground, located at the center of the Shimokit…

• Fukushima

The Taimatsu Akashi is one of Japan’s three major fire festivals that has been con…

• Iwate

Stories of ghosts that bring on mysterious phenomena and gods with extraordinary powers …

• Akita

The “Tenku-no-Fuyajou” (Lantern Castle in the Sky) is a Tanabata Festival in…

• Akita

August 16th during the Bon Festival is the day to bid farewell to ancestral spirits. As …

• Iwate

A theme park-type factory where visitors can see the craftsmanship of potters up close.D…

• Yamagata

Night tour to see the ice at night on the “Night Cruiser” snowmobile.

• Akita

Matagi refers to the people living deep in the mountains, hunting bears and other animal…

• Miyagi

Passenger Terminal. It is the departure and arrival point for steamships that travel bet…

• Yamagata

Yamagata Castle was constructed in 1592 by Yoshiaki Mogami, one of Tohoku’s promin…

• Aomori

Located at the northern end of Honshu (mainland Japan), Asamushi Aquarium is Tohoku&rsqu…

• Aomori

The Aomori Nebuta Matsuri (festival) is a participatory festival in Aomori that attracts…

• Miyagi

The Sendai Aoba Festival is one of Sendai’s three major festivals that adds colour…

• Fukushima

This is a tour to visit the earthquake-stricken area along the coast of Fukushima Prefec…

• Aomori

The Sannai-Maruyama Site is one of Japan's largest early to middle Jomon Period site…

• Miyagi

Kanrantei is a tearoom built on a small hill on the Matsushima Coast to allow you to app…

• Yamagata

Kumano Taisha Shrine is also referred to as the Ise of Tohoku. It is considered one of t…

• Akita

The Mototaki Fukuryusui Underflow features the beautiful contrast between the green moss…

• Akita

The local museum, which utilizes the head office of the former Akita Bank, was construct…

• Iwate

The Nakatsugawa River is a symbol of Morioka that flows right beside Morioka Castle Rema…

• Akita

Popular with both children and adults, visitors can get close to animals and get to know…

• Miyagi

This morning market, held only on Sundays and holidays at the Yuriage fishing port where…

• Iwate

The Tono Folktale Museum is a facility that can be enjoyed by both adults and children. …

• Fukushima

The hot spring village is located on a plateau at an elevation of 750 meters and is know…

• Iwate

• Fukushima

Ashinomaki Onsen is proud of its beautiful valley and natural hot spring with abundant h…

• Fukushima

Hanamiyama Park is a famous spot for flowers where not only cherry blossoms and ume (Jap…

• Akita

Rokugo no Kamakura is a little New Years event with over 700 years of history, held annu…

• Miyagi

Themed on "promoting sake culture from Urakasumi," this brewery exhibits and s…

• Aomori

You can choose your favorite picture from a variety of colorful Neputa paintings and exp…

• Yamagata

This is a flight from Nanyo Sky Park (the summit of Mt. Juukichi) with an altitude diffe…

• Niigata

The Fossa Magna Museum is a museum that tells the story of Japan’s minerals, rocks…

• Niigata

Awashima is an island with a total circumference of just 23.0km. In Japanese “awa&…