• Yamagata

Travel back in time to classical Japan in Ginzan Onsen! The town is home to wooden hot s…

• Miyagi

Perched on a small island jutting out into Matsushima Bay with a vermilion-lacquered bri…

• Akita

Nyuto Onsenkyo is a hot spring town famous throughout Japan for its hidden hot springs. …

• Akita

The Yokote Kamakura Festival is one of the Michinoku Godai Snow Festivals (five major sn…

• Fukushima

Goshikinuma, literally meaning “Five Coloured Ponds”, is a group of volcanic…

• Yamagata

Due to the special weather conditions of the region, the ice trees in Zao grow large whe…

• Akita

Kakunodate is a former castle town which flourished during the Edo period. Known as the …

• Fukushima

Ouchi-juku is a former post town established around the 17th century and also registered…

• Miyagi

You will be welcomed by more than 100 foxes who are let run free here. There are a total…

• Akita

Lake Tazawa (Tazawako) is a stunning lake in Akita and has been selected as one of the 1…

• Akita

Tsuru-no-Yu Onsen is the oldest hot spring in Nyuto Onsenkyo and used to be a spa resort…

• Akita

The Omagari Hanabi fireworks festival boasts the top tradition and advanced techniques i…

• Miyagi

Along with Amanohashidate in Kyoto and Miyajima in Hiroshima, Matsushima Bay is known as…

• Niigata

This fireworks festival sees the launch of many large spherical fireworks, including the…

• Aomori

The 2.5km Hakkoda Ropeway offers superb views of the natural scenery of the Hakkoda Moun…

• Miyagi

In Yamamoto Town, visitors can experience "strawberry picking" at tourist stra…

• Niigata

The Nagaoka Festival Grand Fireworks Show is considered to be one of Japan’s three…

• Miyagi

Visit Aiku Onsen and relax and escape in an area surrounded by nature. Come and visit du…

• Multiple Areas

Mount Hachimantai is a mountainous plateau rising 1,613m above sea level stretching over…

• Yamagata

While other ski resorts are closing, Gassan Ski Resort opens in April. The slopes are lo…

• Aomori

Four of the large Nebuta floats that have been used in the Nebuta Festival are on displa…

• Yamagata

The area offers a wide variety of slopes and courses with excellent powder snow and a fa…

• Iwate

Geibikei Gorge is an officially recognised national natural monument and is listed as on…

• Aomori

The scenic local “Aoimori Railway” line connects Aomori and the hot spring t…

• Fukushima

Ouchijuku was a flourishing post-town in the 17th century. Today the town’s tradit…

• Aomori

Hirosaki Castle was constructed back in 1611. The castle and the surrounding park opened…

• Iwate

Morioka Hachimangu Shrine was built in 1680 by the 29th feudal lord Shigenobu Nanbu. The…

• Miyagi

Sendai Umino-Mori Aquarium houses the largest open-air stadium in Tohoku. In addition to…

• Iwate

With 1,200 years of history, Osawa Onsen is popular with people coming both for its seas…

• Multiple Areas

Located on the border of Miyagi and Yamagata prefectures, the Zao Mountain Range has bee…

• Miyagi

Shiogama-jinja Shrine has long been revered by ordinary people for protecting the Tohoku…

• Iwate

Tsunagi Onsen is located near Lake Gosho, a popular scenic location with views of Mount …

• Niigata

With a history stretching back 2,400 years, the Yahiko Shrine has been worshipped since …

• Multiple Areas

The mystical Lake Towada offers beautiful panoramic views reflecting the surrounding sce…

• Aomori

It is possible to come and go between Honshu and Hokkaido by Shinkansen now that the Sei…

• Yamagata

Risshaku-ji Temple is popularly known as Yamadera (Mountain Temple). The rocky mountain …

• Yamagata

This is a night tour that takes you directly from Tendo Onsen to Ginzan Onsen after chec…

• Fukushima

 Aizu Erosoku (painted candles) are one of Aizu’s traditional crafts. The can…

• Multiple Areas

• Aomori

Aomori Tourist Information Center, ASPAM is characterized by being a building with an eq…