• Niigata

Fukushimagata Wetlands is a vast nature reserve stretching over 193 hectares. It is home…

• Niigata

The Northern Culture Museum is the former residence of a local wealthy farming family. T…

• Niigata

This is the temple where Sengoku period warlord Kenshin Uesugi spent his childhood years…

• Niigata

The tarai bune is one of Sado’s most famous sights. Originally used as washtubs, t…

• Niigata

Sasa-dango is Niigata Prefecture’s iconic sweet. It contains lots of mugwort colle…

• Niigata

The Kikusui Brewery has opened the Kikusui Sake Culture Institute to the public, which h…

• Niigata

The Joetsu Aquarium, known by its nickname of “Umigatari,” was reopened afte…

• Niigata

Sado Island is a treasure trove of traditional Japanese culture and nostalgic scenery an…

• Niigata

This unforgettable photoshoot will transport you to the era of Oiran.These beautiful lad…

• Niigata

The lotus covers most of the outer moat of Takada Joshi Park, which is said to be the la…

• Niigata

Murakami City has a long history with salmon, so much so that it is said that the city h…

• Niigata

Sasagawa Nagare is an 11-kilometre stretch of coastline near the city of Murakami, with …

• Niigata

Akiyamago is a small hamlet in the Nakatsu river valley. Enclosed by the steep mountains…

• Niigata

Nishikigoi, or vari-coloured carp are known as “swimming jewels,” with their…

• Niigata

Iwamuro Onsen is quiet retreat from Niigata City and a hot spring area with more than 30…

• Niigata

This hot spring area stands at the gateway to Yahiko Shrine, which is known affectionate…

• Niigata

Matsunoyama Onsen is a small hot spring tucked away in the snowy mountains, where in Jan…

• Niigata

Shibata Castle Ruins Park is located on the site of the historic Shibata Castle. It has …

• Niigata

Founded by Kobo Daishi (Kukai) in 807, Chokokuji Temple is one of Sado’s ancient t…

• Niigata

・Take your music box home on the same day! Your creation will be ready in about 30 minu…

• Niigata

Interact with seagulls! You can enjoy feeding them from the boat.・Super-fun entertainme…

• Niigata

Since its establishment in 1830, Asahi Shuzo has continued to brew sake while taking adv…

• Niigata

The Sasagawaregare Kayak Center offers kayak tours along the Sasagawaregare (Murakami Ci…

• Niigata

During the Edo period, Kyomachi Street flourished as a gold mining town, lined with nume…

• Niigata

The waters of Itoigawa Onsen gush forth from a depth of 1,000m, from the huge Fossa Magn…

• Niigata

This old samurai house is situated close to the remains of Murakami Castle. It is a clas…

• Niigata

“Senkaku Bay” is the collective name for five small interlinked bays that st…

• Niigata

Onogame is a giant, turtle-shaped monolith standing 167 metres above ground level plungi…

• Niigata

The Watanabe Residence is the former house of one of Niigata’s wealthy merchants a…

• Niigata

For farming the terraced rice paddies hewn out of the sloping mountainsides it was once …

• Niigata

The cherry blossoms of Takada Castle Site Park are considered as one of the three great …

• Niigata

This park offers a taste of Japan with its waterfalls, mountain streams, and tunnels.Loc…

• Niigata

Founded in 1767 in Nuttari, Niigata, a town of fermented foods. A sake brewery that…

• Niigata

Enjoy this river cruise, taking in the varied and ever-changing valley scenery, while li…

• Niigata

A “gangi” refers to a traditional veranda or arcade-like construction in fro…

• Niigata

Since its establishment in 1872, Hokusetsu Sake Brewery has been committed to brewing sa…

• Niigata

Aga-machi is known for its fox bride procession.Kitsune no Yomeiri Yashiki is a themed f…

• Niigata

The Sado Gold Mine was the largest gold and silver mine in Japan. It has a 400-year heri…

• Niigata

Tsuiki (hammered) copperware, one of Tsubame City’s traditional metalworking produ…

• Niigata

Tour a factory that makes folding screens, a traditional industry of Kamo City.You can s…