• Niigata

This fireworks festival sees the launch of many large spherical fireworks, including the…

• Niigata

The Nagaoka Festival Grand Fireworks Show is considered to be one of Japan’s three…

• Niigata

Takada Park is home to castle ruins and is famous for its gorgeous cherry blossoms. In s…

• Niigata

Hakusan Park is a Dutch-style promenade garden neighbouring Hakusan Shrine. This beautif…

• Niigata

The diversion of the Shinano River at Okozu near Bunsui in Niigata prefecture is lined w…

• Niigata

Senami Onsen is a famous hot spring resort just 10 minutes by car from Murakami Station.…

• Niigata

This market features the very best foods that Niigata has to offer, from merry-go-round …

• Niigata

Tsukioka Onsen is famed for its rich sulphuric water with one of the highest sulphur con…

• Niigata

Known as the lake of swans, Hyoko Lake has been designated a national natural treasure.F…

• Niigata

Sasagawa Nagare is an 11-kilometre stretch of coastline near the city of Murakami, with …

• Niigata

Sasa-dango is Niigata Prefecture’s iconic sweet. It contains lots of mugwort colle…

• Niigata

This hot spring is rare for being a “hot spring for the eyes” and since anci…

• Niigata

This highland region comprises seven hot springs, including Myoko, Akakura, Ikenotaira, …

• Niigata

Naena Waterfall has been selected one of Japan’s 100 greatest waterfalls. The forc…

• Niigata

Iwamuro Onsen is quiet retreat from Niigata City and a hot spring area with more than 30…

• Niigata

Located in an open coastal area that is constantly refreshed by sea breezes, and with ap…

• Niigata

Enjoy this river cruise, taking in the varied and ever-changing valley scenery, while li…

• Niigata

The Northern Culture Museum is the former residence of a local wealthy farming family. T…

• Niigata

Mt. Myoko stands at 2,454m and is surrounded by a wealth of natural hot springs. The mou…

• Niigata

Mount Yahiko rises 634 metres above the ground – as high as the Tokyo Skytree &nda…

• Niigata

Mount Hakkai has been worshipped as a spiritual mountain since ancient times. It is the …

• Niigata

Kuriyama Beika is the company behind the famous Bakauke brand rice crackers. Here, you c…

• Niigata

Awashima is an island with a total circumference of just 23.0km. In Japanese “awa&…

• Niigata

Sado Island is Japan’s second largest island after the island of Okinawa. This lar…

• Niigata

The Ichishima Sake Brewery was founded by the Ichishima family, which were one of the la…

• Niigata

The tarai bune is one of Sado’s most famous sights. Originally used as washtubs, t…

• Niigata

Tsubame City is famous as a city of manufacturing that is home to highly advanced and di…

• Niigata

Tsuiki (hammered) copperware, one of Tsubame City’s traditional metalworking produ…

• Niigata

Since its establishment in 1790, Ichishima Sake Brewery has used soft water from the Kaj…

• Niigata

A theme park directly operated by Kuriyamabeika Co., Ltd. (Befco), the maker of the well…

• Niigata

“Senkaku Bay” is the collective name for five small interlinked bays that st…

• Niigata

The Yahikoyama Skyline is a 16.8-kilometre driving route leading up to the top of Mount …

• Niigata

Besides rice production, Niigata Prefecture’s abundant snowmelt also makes the reg…

• Niigata

One of the best factory tour facilities for cutlery manufacturers in Japan. Visitors can…

• Niigata

There will be an introduction and experience of taking pictures with geiko and playing o…

• Niigata

Aga-machi is known for its fox bride procession.Kitsune no Yomeiri Yashiki is a themed f…

• Niigata

Onogame is a giant, turtle-shaped monolith standing 167 metres above ground level plungi…

• Niigata

Fukushimagata Wetlands is a vast nature reserve stretching over 193 hectares. It is home…

• Niigata

With a history stretching back 2,400 years, the Yahiko Shrine has been worshipped since …

• Niigata

The Naked Man Pushing Festival is held each year in snow that is usually more than 2m in…