• Yamagata

Experience authentic mountain training practices under the guidance of a real Yamabushi …

• Aomori

The Sannai-Maruyama Site is one of Japan's largest early to middle Jomon Period site…

• Aomori

Hirosaki is the largest producer of apples in Japan. The "king of the apple kingdom…

• Aomori

Visitors can experience the charms of Tsugaru in its entirety through exhibitions of Hir…

• Aomori

The Aomori Nebuta Matsuri (festival) is a participatory festival in Aomori that attracts…

• Niigata

Besides rice production, Niigata Prefecture’s abundant snowmelt also makes the reg…

• Yamagata

In commemoration of the Tohoku Destination Campaign, a bus service will take you to a nu…

• Iwate

A theme park-type factory where visitors can see the craftsmanship of potters up close.D…

• Fukushima

Fukushima is a leading “fruit kingdom” in Japan. Leveraging the unique clima…

• Akita

Enjoy the great nature at the northern foot of Mt!Horse Trekking to enjoy riding freely …

• Aomori

This sightseeing route bus will take you around Shimokita Peninsula, the northernmost pe…

• Niigata

Kuriyama Beika is the company behind the famous Bakauke brand rice crackers. Here, you c…

• Iwate

The Tono Folktale Museum is a facility that can be enjoyed by both adults and children. …

• Yamagata

• Iwate

When you enter Tono Furusato Village, you will be surrounded by the retro scenery of a J…

• Miyagi

The former Onagawa Police Box is a two-story reinforced-concrete building whose foundati…

• Miyagi

Themed on "promoting sake culture from Urakasumi," this brewery exhibits and s…

• Yamagata

Night tour to see the ice at night on the “Night Cruiser” snowmobile.

• Yamagata

This is a flight from Nanyo Sky Park (the summit of Mt. Juukichi) with an altitude diffe…

• Akita

Since 1910 (Meiji 43), Oomagari's fireworks has more than 110 years of history. Omag…

• Miyagi

Located in a mountain village just outside Akiu Onsen, this is a community of traditiona…

• Iwate

Stories of ghosts that bring on mysterious phenomena and gods with extraordinary powers …

• Akita

The ice trees of Mt. Moriyoshi, counted among Japan's three great ice trees alongsid…

• Iwate

• Niigata

The Wara Art Festival is held every year from summer through autumn. Young people from t…

• Fukushima

This is a tour to visit the earthquake-stricken area along the coast of Fukushima Prefec…

• Iwate

Tohoku is the eminent hot spring location in Japan, where there are many excellent tradi…

• Yamagata

Farmers in Obanazawa have benn growing watermelons for 50 years and have long been using…

• Aomori

In the Hachinohe area, sake breweries are said to have been established around the late …

• Fukushima

Akabeko is a folk toy born in Aizu and also considered a lucky charm. Paint it as y…

• Aomori

This arcade has remained from the feudal government period. It was indispensable to the …

• Yamagata

• Miyagi

This is a popular spot to introduce the attractive, traditional craft of Yajiro Kokeshi …

• Fukushima

Located upstream from the Arakawa River, a tributary of the Abukuma River, this hot spri…

• Niigata

One of the best factory tour facilities for cutlery manufacturers in Japan. Visitors can…

• Miyagi

Matsushima is one of the three most scenic spots in Japan. The hot-air balloon experienc…

• Miyagi

The only national park in the Tohoku region, located on the lakeside of the Kamabusa Dam…

• Yamagata

You can visit Zao Jizoson at Jizo Sancho Station to pray for future success or you can t…

• Iwate

As the leaves change color in autumn along the road that leads to Chusonji, the temple g…

• Aomori

The Ominato district of Mutsu City has undergone rapid transition and development as a k…