• Iwate

Kagami Pond is one of the crater lakes situated at the summit of Mt. Hachimantai, select…

• Akita

Walking through the pristine waters that flow from the expansive beech forest in the Shi…

• Iwate

As the leaves change color in autumn along the road that leads to Chusonji, the temple g…

• Niigata

The Kikusui Brewery has opened the Kikusui Sake Culture Institute to the public, which h…

• Aomori

・What is SnowHike?　・SnowHike is a combination of the best features of skis and snowsh…

• Aomori

The Oirase Stream stretches approximately 14 km with scenic spots dotted along its lengt…

• Fukushima

Maki-e is a unique Japanese craft technique in which lacquerware surfaces are painted wi…

• Yamagata

At 14 tourist orchards throughout Tendō City, you can experience picking Yamagata Prefec…

• Niigata

Besides rice production, Niigata Prefecture’s abundant snowmelt also makes the reg…

• Niigata

Founded in 1767 in Nuttari, Niigata, a town of fermented foods. A sake brewery that…

• Akita

The Nyuto Onsenkyo "Yumeguri-go" is a shuttle bus that circulates among the se…

• Fukushima

Tsurugajo Kaikan is a tourist product centre in front of Tsuruga Castle, just a five-min…

• Iwate

Miyako City's new sightseeing boat was put into service in July 2022, thanks to crow…

• Miyagi

Located in a mountain village just outside Akiu Onsen, this is a community of traditiona…

• Niigata

The tarai bune is one of Sado’s most famous sights. Originally used as washtubs, t…

• Yamagata

The area offers a wide variety of slopes and courses with excellent powder snow and a fa…

• Miyagi

A culinary adventure with a guide well versed in the local area.The venue for the fishin…

• Aomori

Visitors can experience the charms of Tsugaru in its entirety through exhibitions of Hir…

• Akita

Steamed in a tent sauna with temperatures well over 100 degrees Celsius.A pleasant sweat…

• Iwate

This is one of the largest illumination events in the Tohoku region that will illuminate…

• Iwate

You can enjoy a BBQ or a rest in a glamping tent here without preparing anything. A…

• Miyagi

The only national park in the Tohoku region, located on the lakeside of the Kamabusa Dam…

• Yamagata

You can visit Zao Jizoson at Jizo Sancho Station to pray for future success or you can t…

• Miyagi

There is a distillation building, Red brick cellar storehouse and guest hall inside this…

• Fukushima

You can observe a miko (shrine maiden) dance at the Kaiseizan Grand Shrine, the only bra…

• Akita

Noshiro City once had a history of being called “the best wooden city in the East,…

• Miyagi

This is a hands-on tour that includes a bluefin tuna cutting show and sushi-making works…

• Akita

The gondola offers easy access for viewing Mt. Moriyoshi in the four seasons.From spring…

• Aomori

A guide will meet you at the hotel at 7:00 AM, or at 6:00AM on Sunday, and will take you…

• Yamagata

Farmers in Obanazawa have benn growing watermelons for 50 years and have long been using…

• Fukushima

Located in Nishida-cho, Koriyama City, Takashiba Deco-Yashiki is the birthplace of Mihar…

• Miyagi

The former Onagawa Police Box is a two-story reinforced-concrete building whose foundati…

• Niigata

Sasa-dango is Niigata Prefecture’s iconic sweet. It contains lots of mugwort colle…

• Niigata

Sake has been used in religious ceremonies since 700 AD. For nearly 1,000 years, sake wa…

• Aomori

You can participate in the event “empty-handed”.Clothing (long boa coat, war…

• Miyagi

This is a tour to explore the Sendai’s hole-in-the-wall izakaya (Japanese-style pu…

• Aomori

In the Hachinohe area, sake breweries are said to have been established around the late …

• Niigata

The Wara Art Festival is held every year from summer through autumn. Young people from t…

• Aomori

　Mt. Osorezan is a sacred mountain founded by Jikaku Daishi Ennin about 1200 years ago.…

• Miyagi

Zao, Miyagi Prefecture is a place rich in nature that endures harsh winters. The Zao Ech…