• Yamagata

Since ancient times, the Gassan Shizu Onsen has been lined with lodging houses for pilgr…

• Miyagi

Opened in October 2022, this facility is the culmination of the town’s reconstruct…

• Miyagi

Composed of two stainless steel and granite arches over a powerful central column, the m…

• Fukushima

This is a snowshoe trekking tour from the middle of Mt. Adatara to Numajiri ski resort. …

• Yamagata

Kumano Taisha Shrine is also referred to as the Ise of Tohoku. It is considered one of t…

• Iwate

• Akita

Kawarage Jigoku is one of the three major sacred places in Japan, along with Mt. Osore i…

• Niigata

• Akita

Doroyu Onsen is said to have been founded 1,200 years ago. The small village nestled dee…

• Fukushima

This retro-chic street stretches from north to south through the town of Aizuwakamatsu. …

• Yamagata

Sakata Festival is held from May 19 to 21 every year. It is a traditional festival that …

• Iwate

Saikaen is one of the best farms in Hachimantai for tasting strawberries and enjoying fl…

• Aomori

Lake Ogawara is a shallow lake perfect for beginners to learn kayaking. You can see diff…

• Yamagata

At 14 tourist orchards throughout Tendō City, you can experience picking Yamagata Prefec…

• Fukushima

This is a genuine and exquisite walk rally where you can visit sake breweries with an or…

• Akita

It is the headquarters of the Akita Inu Preservation Society, and its signature dog, Aki…

• Fukushima

• Iwate

Shizukuishi Ski Resort boasts a wide variety of slopes, including a 4.5-kilometer long s…

• Yamagata

• Miyagi

This farmer’s market sells local Yamamoto specialties direct to visitors—ite…

• Fukushima

• Fukushima

• Fukushima

• Niigata

Nishikigoi, or vari-coloured carp are known as “swimming jewels,” with their…

• Yamagata

Uesugike Byosho has a quiet and solemn appearance surrounded by a grove of cedar trees. …

• Fukushima

It is said by the local people that Maezawa Magariya Shuraku is a community opened by Ai…

• Niigata

This hot spring area stands at the gateway to Yahiko Shrine, which is known affectionate…

• Iwate

• Yamagata

Sekiyama Waterfall is a 15-metre wide waterfall dropping 10 metres over a unique rocky s…

• Yamagata

The Nanyo Chrysanthemum Festival is held annually from early October to mid-November aro…

• Aomori

Experience the Jomon period in its entirety! You can wear the Jomon clothes on loan and …

• Miyagi

●Be dressed by a professional in a traditional 'kimono' of your choice.●Enjoy ma…

• Iwate

• Miyagi

Located about 5 minutes on foot south of the Natori City Earthquake Reconstruction Museu…

• Fukushima

• Miyagi

The Utatsu district of Minamisanriku is where the fossil of one of the world's oldes…

• Iwate

It is the largest morning market in Japan as a cooperative format, and if you turn down …

• Miyagi

Tsutsumi dolls of the east and the Fushimi dolls of the west are said to be the two majo…

• Akita

• Akita