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Shirakami Snow Trekking!
- Multiple Areas
Go snowshoe trekking at a leisurely pace. Guides certified by the Akita Shirakami Guide …
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Sendai Aoba Festival
- Miyagi
The Sendai Aoba Festival is one of Sendai’s three major festivals that adds colour…
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Rokugo no Kamakura (Takeuchi)
- Akita
Rokugo no Kamakura is a little New Years event with over 700 years of history, held annu…
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[Yamagata Prefecture Hijiori Onsen] Hijiori Onsen Morning …
- Yamagata
From late April to late November, locals operate a morning market in the hot spring reso…
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Shiogama Minato Festival
- Miyagi
The Shiogama Minato Festival is counted as one of Japan’s top three boat festivals…
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Hachinohe Sansha Taisai Festival (UNESCO Intangible Cultur…
- Aomori
For more information, please visit the VISIT Hachinohe website.The Hachinohe Sansha Tais…
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【Special Program】 Aizu original SAMURAI method KENGIDO E…
- Fukushima
Meeting point at Aizu Ashinomaki onsen Ookawaso 14:00 From 14:00 to 15:30 (Approx. 1.5 h…
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Fukushima Waraji (Straw Sandals) Festival
- Fukushima
The Fukushima Waraji (Straw Sandals) Festival takes place in early August each year and …
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The Dondendaira Lily Garden, the largest in eastern Japan
- Yamagata
The wide sky and verdant forest. The Iide Dondendaira Lily Garden, the largest lily gard…
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Asamushi Onsen Hotaruko "SnowHike" Tour
- Aomori
・What is SnowHike? ・SnowHike is a combination of the best features of skis and snowsh…
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Hachinohe Enburi Festival
- Aomori
The Hachinohe Enburi Festival is a traditional event heralding the coming of spring with…
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Tsugaru-han Neputa Village
- Aomori
Visitors can experience the charms of Tsugaru in its entirety through exhibitions of Hir…
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Nihonmatsu Kiku Ningyo
- Fukushima
There have been many chrysanthemum fans in Nihonmatsu since the period when it was known…
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Takashiba Deco-Yashiki, the birthplace of Miharu paper mac…
- Fukushima
Located in Nishida-cho, Koriyama City, Takashiba Deco-Yashiki is the birthplace of Mihar…
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Iwaki Fireworks Festival
- Fukushima
Adding colour to Iwaki in summer, the Iwaki Fireworks Festival is a rarity in Japan beca…
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Hanawabayashi
- Akita
This lively festival is lauded for its festival music, which is said to be the best in J…
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Spring Fujiwara Festival
- Iwate
The Fujiwara Festival is held every spring and autumn in the World Heritage town of Hira…
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Isasumi Shrine
- Fukushima
The shrine boasts a history of more than 2,000 years as the general guardian of Iwashiro…
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August 2 – August 6 Aomori Nebuta Matsuri (festival) Hanet…
- Aomori
The Aomori Nebuta Matsuri (festival) is a participatory festival in Aomori that attracts…
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Hatsu-uma Festival (tiger dance for fire prevention)
- Miyagi
The Hatsu-uma Festival is a ritual taking place in Kami-machi in northern Miyagi prefect…
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Natagiri Toge mountain pass [Mogami Town]
- Yamagata
[Natagiri Toge mountain pass] On May 17, 1689, or July 3 in the solar calendar, Matsuo B…
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Tagajo Gourmet Brand "Shiro no Murasaki"
- Miyagi
Rice has been cultivated in the Tagajo environs since ancient times. In a return to thes…
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Mikoda Market
- Iwate
It is the largest morning market in Japan as a cooperative format, and if you turn down …
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Soma Nomaoi
- Multiple Areas
It is said that Taira no Kojiro Masakado, the founder of the Soma clan, thought of using…
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Takada Castle Site Park Cherry Blossom Festival
- Niigata
The cherry blossoms of Takada Castle Site Park are considered as one of the three great …
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Tsuruoka Tenjin Festival (Ghost Festival)
- Yamagata
The Tsuruoka Tenjin Festival is a ritual taking place annually on 25 May at Tsuruoka Ten…
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Michinoku Yosakoi Festival
- Miyagi
The Michinoku Yosakoi Festival is a yosakoi dance event in which participants hold naruk…
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Urasa Bishamondou Naked Man Pushing Festival
- Niigata
The Naked Man Pushing Festival is held each year in snow that is usually more than 2m in…
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Daito-Ohara Water Throwing Festival
- Iwate
In this highly unusual festival held during the intense cold of February, men who are co…
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Aizu Tajima Gion Festival
- Fukushima
Along with the Gion Festival in Kyoto and the Gion Yamagasa in Hakata, the Aizu Tajima G…
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Shinjo Festival
- Yamagata
The Shinjo Festival of Shinjo in Yamagata Prefecture has a history of more than 260 year…
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British Hills (authentic British tea time & restaurant)
- Fukushima
the 12th to 18th centuries. On its premises, guests can enjoy afternoon tea in authentic…
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Bull fighting
- Niigata
For farming the terraced rice paddies hewn out of the sloping mountainsides it was once …
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Goshogawara Tachineputa
- Aomori
The Tachineputa held from 4 to 8 August every year in Goshogawara City is regarded as on…
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Sakata Festival
- Yamagata
Sakata Festival is held from May 19 to 21 every year. It is a traditional festival that …
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Odate Amekkoichi (Odate Amekko Fair)
- Akita
This wintery festival has been continued for over 400 years. It is held annually on the …
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Hadaka-mairi: Silent, Naked Pilgrimage
- Miyagi
Hadaka-mairi (an event in which pilgrims parade through the streets of Sendai to visit a…
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Yakurai Garden
- Miyagi
Yakurai Garden is a vast garden with 400 varieties of cultivated plants and flowers bloo…
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Nanokado Hadaka Mairi Festival
- Fukushima
The unusual festival known as Nanokado Hadaka Mairi is held annually on the night of 7 J…
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Nanyo Chrysanthemum Festival
- Yamagata
The Nanyo Chrysanthemum Festival is held annually from early October to mid-November aro…
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