• Aomori

The Hachinohe Enburi Festival is a traditional event heralding the coming of spring with…

• Iwate

This is one of the largest illumination events in the Tohoku region that will illuminate…

• Yamagata

The Yonezawa Uesugi Festival is a period picture scroll that unfolds on a grand scale wi…

• Fukushima

• Fukushima

The Aizu Festival is Aizu’s largest festival and is held in late September each ye…

• Miyagi

The Kanezaki Sohonten Sasakamakan is a hands-on facility where visitors can enjoy not on…

• Iwate

• Iwate

This is a traditional event that has been held for more than 200 years, originating from…

• Yamagata

The Uesugi Snow Lantern Festival is held over two day on the second Saturday and Sunday …

• Akita

Each year on February 10, massive paper balloons with drawings of warriors, beautiful wo…

• Niigata

This summer festival takes place over the course of three days in early August in the ce…

• Fukushima

The Taimatsu Akashi is one of Japan’s three major fire festivals that has been con…

• Yamagata

• Iwate

The Kokuseki-ji Temple Somin-sai Festival is a so-called “hadaka matsuri” (n…

• Fukushima

Along with the Gion Festival in Kyoto and the Gion Yamagasa in Hakata, the Aizu Tajima G…

• Aomori

The Aomori Nebuta Festival is one of Japan's representative fire festivals. The fest…

• Miyagi

The Michinoku Yosakoi Festival is a yosakoi dance event in which participants hold naruk…

• Miyagi

Since 2013, Shibata Town has been hosting this flower event from summer to autumn every …

• Iwate

Located in the upper reaches of the Kakkonda River, which is part of Towada-Hachimantai …

• Miyagi

Since its opening in 1796, Sakunami Hot Spring has been visited by many people, includin…

• Aomori

The Aomori Nebuta Matsuri (festival) is a participatory festival in Aomori that attracts…

• Fukushima

Adding colour to Iwaki in summer, the Iwaki Fireworks Festival is a rarity in Japan beca…

• Yamagata

Sakata Festival is held from May 19 to 21 every year. It is a traditional festival that …

• Iwate

Kitakami City in Iwate Prefecture has many folk entertainment groups and abounds with ac…

• Yamagata

The wide sky and verdant forest. The Iide Dondendaira Lily Garden, the largest lily gard…

• Akita

The ice trees of Mt. Moriyoshi, counted among Japan's three great ice trees alongsid…

• Fukushima

Amidst the reverberating sound of conch shell trumpets in a mountain village in winter, …

• Iwate

It is the largest morning market in Japan as a cooperative format, and if you turn down …

• Miyagi

Yakurai Garden is a vast garden with 400 varieties of cultivated plants and flowers bloo…

• Iwate

When you enter Tono Furusato Village, you will be surrounded by the retro scenery of a J…

• Niigata

Tokamachi Snow Festival was born from the ideas of local people to “befriend the s…

• Miyagi

• Fukushima

 Aizu Erosoku (painted candles) are one of Aizu’s traditional crafts. The can…

• Iwate

The Fujiwara Festival is held every spring and autumn in the World Heritage town of Hira…

• Yamagata

The Nanyo Chrysanthemum Festival is held annually from early October to mid-November aro…

• Fukushima

The Fukushima Waraji (Straw Sandals) Festival takes place in early August each year and …

• Yamagata

[Natagiri Toge mountain pass] On May 17, 1689, or July 3 in the solar calendar, Matsuo B…

• Yamagata

This mini tour takes you to the terraced rice paddies of Shikamura, one of the top 100 t…

• Yamagata

The Shinjo Festival of Shinjo in Yamagata Prefecture has a history of more than 260 year…

• Fukushima