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Yokote Kamakura Festival

  • Akita

The Yokote Kamakura Festival is one of the Michinoku Godai Snow Festivals (five major sn…

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Yokote Kamakura Festival

Hirosaki Cherry Blossom Festival

  • Aomori

Hirosaki Park is home to about 2,600 cherry trees of 52 different types, which are in fu…

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Hirosaki Cherry Blossom Festival

Nagaoka Festival

  • Niigata

The Nagaoka Festival Grand Fireworks Show is considered to be one of Japan’s three…

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Nagaoka Festival

National Fireworks Competition “Omagari Hanabi”

  • Akita

The Omagari Hanabi fireworks festival boasts the top tradition and advanced techniques i…

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National Fireworks Competition “Omagari Hanabi”

Katakai Festival

  • Niigata

This fireworks festival sees the launch of many large spherical fireworks, including the…

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Katakai Festival

Oirase Ice Fall Night Tour in Winter

  • Multiple Areas

The "Oirase Stream" runs for about 14 km from Lake Towada to YakeyamaLocated i…

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Oirase Ice Fall Night Tour in Winter

Cosmos & Kochia de COKO Festa (National Michinoku Forest L…

  • Miyagi

Held every year from mid-September to mid-October.Visitors can enjoy the Zao mountain ra…

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Cosmos & Kochia de COKO Festa (National Michinoku Forest L…

Imoni Festival

  • Yamagata

Imoni is a traditional Tohoku stew of taro and meat. It is particularly popular in Yamag…

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Imoni Festival

Namahage Sedo Festival

  • Akita

The Namahage Sedo Festival is one of the Michinoku Godai Snow Festivals (five major snow…

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Namahage Sedo Festival

Nebuta Museum Wa Rasse

  • Aomori

Four of the large Nebuta floats that have been used in the Nebuta Festival are on displa…

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Nebuta Museum Wa Rasse

Ouchijuku Snow Festival

  • Fukushima

Ouchijuku was a flourishing post-town in the 17th century. Today the town’s tradit…

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Ouchijuku Snow Festival

Kokuseki-ji Temple Somin-sai Festival

  • Iwate

The Kokuseki-ji Temple Somin-sai Festival is a so-called “hadaka matsuri” (n…

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Kokuseki-ji Temple Somin-sai Festival

Sendai Tanabata Festival

  • Miyagi

The Sendai Tanabata Festival has been passed down as a traditional event since the age l…

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Sendai Tanabata Festival

Enormous works of art made out of rice straw! Visit the Wa…

  • Niigata

The Wara Art Festival is held every year from summer through autumn. Young people from t…

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Enormous works of art made out of rice straw! Visit the Wa…

August 2 – August 6 Aomori Nebuta Matsuri (festival) Hanet…

  • Aomori

The Aomori Nebuta Matsuri (festival) is a participatory festival in Aomori that attracts…

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August 2 – August 6 Aomori Nebuta Matsuri (festival) Hanet…

Matsushima Oyster Festival

  • Miyagi

Along with Amanohashidate in Kyoto and Miyajima in Hiroshima, Matsushima Bay is known fo…

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Matsushima Oyster Festival

Aizu Erosoku Festival (Aizu Painted Candle Festival)

  • Fukushima

 Aizu Erosoku (painted candles) are one of Aizu’s traditional crafts. The can…

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Aizu Erosoku Festival (Aizu Painted Candle Festival)

Kakunodate Cherry Blossom Festival

  • Akita

Kakunodate Town in Senboku, Akita Prefecture, is also known as the “Little Kyoto o…

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Kakunodate Cherry Blossom Festival

Mt. Osore Grand Festival

  • Aomori

Mt. Osore is Japan’s foremost sacred ground, located at the center of the Shimokit…

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Mt. Osore Grand Festival

Akita Kanto Festival

  • Akita

The Akita Kanto Festival is one of the three great festivals of Tohoku along with the Ao…

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Akita Kanto Festival

Nihonmatsu Kiku Ningyo

  • Fukushima

There have been many chrysanthemum fans in Nihonmatsu since the period when it was known…

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Nihonmatsu Kiku Ningyo

Shibata Red Spider Lily Festival

  • Miyagi

Since 2013, Shibata Town has been hosting this flower event from summer to autumn every …

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Shibata Red Spider Lily Festival

Historic Site Osarizawa Mine (Kazuno City, Akita Prefectur…

  • Akita

The Historic Site Osarizawa Mine, designated as a Modern Industrial Heritage site, is sa…

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Historic Site Osarizawa Mine (Kazuno City, Akita Prefectur…

Uesugi Snow Lantern Festival Festival

  • Yamagata

The Uesugi Snow Lantern Festival is held over two day on the second Saturday and Sunday …

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Uesugi Snow Lantern Festival Festival

Urasa Bishamondou Naked Man Pushing Festival

  • Niigata

The Naked Man Pushing Festival is held each year in snow that is usually more than 2m in…

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Urasa Bishamondou Naked Man Pushing Festival

Taimatsu Akashi Festival

  • Fukushima

The Taimatsu Akashi is one of Japan’s three major fire festivals that has been con…

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Taimatsu Akashi Festival

Nanyo Chrysanthemum Festival

  • Yamagata

The Nanyo Chrysanthemum Festival is held annually from early October to mid-November aro…

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Nanyo Chrysanthemum Festival

Hadaka-mairi: Silent, Naked Pilgrimage

  • Miyagi

Hadaka-mairi (an event in which pilgrims parade through the streets of Sendai to visit a…

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Hadaka-mairi: Silent, Naked Pilgrimage

Autumn colors of the Kakkonda River

  • Iwate

Located in the upper reaches of the Kakkonda River, which is part of Towada-Hachimantai …

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Autumn colors of the Kakkonda River

Tono Furusato Village

  • Iwate

When you enter Tono Furusato Village, you will be surrounded by the retro scenery of a J…

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Tono Furusato Village

Nicchu Line Weeping Cherry Blossom

  • Fukushima

A part of the site of the former Japan National Railways (JNR) Nichu Line, which was clo…

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Nicchu Line Weeping Cherry Blossom

Hirosaki Castle Snow Lantern Festival

  • Aomori

At the Hirosaki Castle Snow Lantern Festival, one of the five major snow festivals in Mi…

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Hirosaki Castle Snow Lantern Festival

KOIWAI Winter Lights Night of the Galactic Farm

  • Iwate

This is one of the largest illumination events in the Tohoku region that will illuminate…

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KOIWAI Winter Lights Night of the Galactic Farm

Tsugaru-han Neputa Village

  • Aomori

Visitors can experience the charms of Tsugaru in its entirety through exhibitions of Hir…

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Tsugaru-han Neputa Village

Niigata Festival

  • Niigata

This summer festival takes place over the course of three days in early August in the ce…

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Niigata Festival

Bunsui Oiran Dochu Parade

  • Niigata

The diversion of the Shinano River at Okozu near Bunsui in Niigata prefecture is lined w…

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Bunsui Oiran Dochu Parade

Mt. Moriyoshi Snow Monsters(Kita -Akita City, Akita Prefec…

  • Akita

The ice trees of Mt. Moriyoshi, counted among Japan's three great ice trees alongsid…

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Mt. Moriyoshi Snow Monsters(Kita -Akita City, Akita Prefec…

Inukko Festival

  • Akita

The Inukko Festival is a folk event of the Yuzawa region that is said to have a history …

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Inukko Festival

Paper Balloon Festival of Kamihinokinai

  • Akita

Each year on February 10, massive paper balloons with drawings of warriors, beautiful wo…

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Paper Balloon Festival of Kamihinokinai

Michinoku YOSAKOI Festival

  • Miyagi

The Michinoku YOSAKOI Festival, which began in 1998, usually features stage performances…

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Michinoku YOSAKOI Festival
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