• Aomori

The Goshogawara Tachineputa Festival is one of the three major Aomori Neputa festivals, …

• Akita

Kuroyu Onsen is a hidden hot spring located deep in the mountains surrounding Nyuto Onse…

• Aomori

The Towada Art Center’s permanent exhibition contains 38 works by 33 artists who a…

• Aomori

This nature tour takes place in the upstream area (spanning 2.7 km) of Oirase Gorge, whi…

• Aomori

The Aomori Nebuta Matsuri (festival) is a participatory festival in Aomori that attracts…

• Iwate

This festival has over 420 years of history and is held in Hanamaki City, Iwate Prefectu…

• Fukushima

Aizu Erosoku (painted candles) are one of Aizu’s traditional crafts. The candles a…

• Niigata

Tokamachi Snow Festival was born from the ideas of local people to “befriend the s…

• Yamagata

The Uesugi Snow Lantern Festival is held over two day on the second Saturday and Sunday …

• Iwate

Morioka Sansa Odori is the world’s largest taiko drumming parade that is held on C…

• Iwate

Held from 15 April to 6 May, the Kitakami Tenshochi Cherry Blossom Festival attracts lar…

• Yamagata

See the “snow monsters” called “juhyo” in Zao to witness a spect…

• Yamagata

Shojin ryori (cuisine made from vegetables and no meat or fish for the purpose of eating…

• Aomori

Experience dressing as a Shinto Priest or 'Miko' (Shrine Maiden) at Hirota Shrin…

• Akita

Immerse yourself in Japanese traditional culture and bond with Japanese people in places…

• Iwate

Japan’s longest local railway, stretching for 163 km to link the towns on the Sanr…

• Yamagata

• Yamagata

Kaminoyama Onsen is called one of the three top hot springs in Ou together with Higashiy…

• Yamagata

Sakuranbo Higashine Onsen is a rural hot spring district. You can look out to mountains …

• Fukushima

• Miyagi

Spanning 120m over the Yokokawa Gorge, the Yamabiko Suspension Bridge in Yokokawa Keikok…

• Fukushima

Ashinomaki Onsen is proud of its beautiful valley and natural hot spring with abundant h…

• Yamagata

Ichinotaki and Ninotaki Waterfalls Valley is a magnificent valley. It gathers the clear …

• Iwate

This hot spring area lies along Route 342 that leads from Ichinoseki city through to Aki…

• Akita

Yokote City Fureai Center Kamakurakan is a place to experience authentic igloos. Its rea…

• Fukushima

• Aomori

National Route 339, which extends to Cape Tappi, known as the Staircase National Route, …

• Akita

Kabazaiku is a craft made using the bark of Yamazakura cherry trees. This traditional cr…

• Iwate

Every year from mid-January to late March, Lake Gandoko is full of people enjoying fishi…

• Miyagi

• Miyagi

Kesennuma Fish Market is a fish market in Kesennuma Fishing Port which boasts one of the…

• Yamagata

• Miyagi

• Niigata

Toki Messe is a convention centre located at the mouth of the Shinano River meeting the …

• Niigata

Akiyamago is a small hamlet in the Nakatsu river valley. Enclosed by the steep mountains…

• Akita

In this village of lush greenery, with an area four times the size of Tokyo Dome, you ca…

• Akita

The 1,637 m Mt. Akita-Komagatake is the collective name for several peaks including Mt. …

• Aomori

Lake Juni is the general term for a group of 33 lakes and marshes surrounded by a beech …

• Niigata

Kasugayama Castle is well-known as the home of Kenshin Uesugi, the famous Sengoku period…

• Iwate