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Kakunodate Cherry Blossom Festival

  • Akita

Kakunodate Town in Senboku, Akita Prefecture, is also known as the “Little Kyoto o…

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Kakunodate Cherry Blossom Festival

Kokuseki-ji Temple Somin-sai Festival

  • Iwate

The Kokuseki-ji Temple Somin-sai Festival is a so-called “hadaka matsuri” (n…

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Kokuseki-ji Temple Somin-sai Festival

National Fireworks Competition “Omagari Hanabi”

  • Akita

The Omagari Hanabi fireworks festival boasts the top tradition and advanced techniques i…

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National Fireworks Competition “Omagari Hanabi”

Yokote Kamakura Festival

  • Akita

The Yokote Kamakura Festival is one of the Michinoku Godai Snow Festivals (five major sn…

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Yokote Kamakura Festival

The World’s Longest Row of Cherry Blossom Trees

  • Aomori

In addition to the cherry blossom festival held in Hirosaki Park, at the foot of Mt. Iwa…

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The World’s Longest Row of Cherry Blossom Trees

Imoni Festival

  • Yamagata

Imoni is a traditional Tohoku stew of taro and meat. It is particularly popular in Yamag…

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Imoni Festival

Hirosaki Cherry Blossom Festival

  • Aomori

Hirosaki Park is home to about 2,600 cherry trees of 52 different types, which are in fu…

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Hirosaki Cherry Blossom Festival

Ouchijuku Snow Festival

  • Fukushima

Ouchijuku was a flourishing post-town in the 17th century. Today the town’s tradit…

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Ouchijuku Snow Festival

Chagu Chagu Umakko Festival

  • Iwate

Held on the second Saturday of June each year, the Chagu Chagu Umakko Festival is one of…

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Chagu Chagu Umakko Festival

Katakai Festival

  • Niigata

This fireworks festival sees the launch of many large spherical fireworks, including the…

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Katakai Festival

Sendai Tanabata Festival

  • Miyagi

The Sendai Tanabata Festival has been passed down as a traditional event since the age l…

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Sendai Tanabata Festival

Soma Nomaoi

  • Fukushima

Soma Nomaoi, a ritual dating back over a thousand years, takes place in northern Hamador…

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Soma Nomaoi

Nagaoka Festival

  • Niigata

The Nagaoka Festival Grand Fireworks Show is considered to be one of Japan’s three…

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Nagaoka Festival

Inukko Festival

  • Akita

The Inukko Festival is a folk event of the Yuzawa region that is said to have a history …

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Inukko Festival

Takada Castle Site Park Cherry Blossom Festival

  • Niigata

The cherry blossoms of Takada Castle Site Park are considered as one of the three great …

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Takada Castle Site Park Cherry Blossom Festival

Akita Kanto Festival

  • Akita

The Akita Kanto Festival is one of the three great festivals of Tohoku along with the Ao…

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Akita Kanto Festival

Fukushima Flower Gallery

  • Fukushima

Fukushima City is dotted with many famous flower spots that charm visitors, including Ha…

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Fukushima Flower Gallery

Nishimonai Bon Odori Dance

  • Akita

The Nishimonai Bon Odori in Ugo Town, Akita Prefecture, is one of the three most popular…

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Nishimonai Bon Odori Dance

Spring Fujiwara Festival

  • Iwate

The Fujiwara Festival is held every spring and autumn in the World Heritage town of Hira…

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Spring Fujiwara Festival

Historic Site Osarizawa Mine (Kazuno City, Akita Prefectur…

  • Akita

Historic Site Osarizawa Mine, which is recognized as a Heritage of Industrial Modernizat…

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Historic Site Osarizawa Mine (Kazuno City, Akita Prefectur…

Paper Balloon Festival of Kamihinokinai

  • Akita

Each year on February 10, massive paper balloons with drawings of warriors, beautiful wo…

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Paper Balloon Festival of Kamihinokinai

Fukushima Waraji (Straw Sandals) Festival

  • Fukushima

The Fukushima Waraji (Straw Sandals) Festival takes place in early August each year and …

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Fukushima Waraji (Straw Sandals) Festival

Aizu Erosoku Festival (Aizu Painted Candle Festival)

  • Fukushima

Aizu Erosoku (painted candles) are one of Aizu’s traditional crafts. The candles a…

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Aizu Erosoku Festival (Aizu Painted Candle Festival)

Fujita River Fureai Sakura

  • Fukushima

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Fujita River Fureai Sakura

Daito-Ohara Water Throwing Festival

  • Iwate

In this highly unusual festival held during the intense cold of February, men who are co…

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Daito-Ohara Water Throwing Festival

Bunsui Oiran Dochu Parade

  • Niigata

The diversion of the Shinano River at Okozu near Bunsui in Niigata prefecture is lined w…

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Bunsui Oiran Dochu Parade

Sakata Festival

  • Yamagata

Sakata Festival is held from May 19 to 21 every year. It is a traditional festival that …

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Sakata Festival

Ishinomaki Kawabiraki Festival

  • Miyagi

The Ishinomaki Kawabiraki Festival was started as a festival to give thanks to Kawamura …

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Ishinomaki Kawabiraki Festival

Nihonmatsu Kiku Ningyo

  • Fukushima

There have been many chrysanthemum fans in Nihonmatsu since the period when it was known…

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Nihonmatsu Kiku Ningyo

Yamagata Hanakasa Festival

  • Yamagata

The dancers, led by the gorgeously decorated floats, overflowed into the midsummer night…

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Yamagata Hanakasa Festival

Namahage Sedo Festival

  • Akita

The Namahage Sedo Festival is one of the Michinoku Godai Snow Festivals (five major snow…

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Namahage Sedo Festival

Sendai Aoba Festival

  • Miyagi

The Sendai Aoba Festival is one of Sendai’s three major festivals that adds colour…

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Sendai Aoba Festival

Hatsu-uma Festival (tiger dance for fire prevention)

  • Miyagi

The Hatsu-uma Festival is a ritual taking place in Kami-machi in northern Miyagi prefect…

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Hatsu-uma Festival (tiger dance for fire prevention)

Taimatsu Akashi Festival

  • Fukushima

The Taimatsu Akashi is one of Japan’s three major fire festivals that has been con…

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Taimatsu Akashi Festival

Takashiba Deco-Yashiki, the birthplace of Miharu paper mac…

  • Fukushima

Located in Nishida-cho, Koriyama City, Takashiba Deco-Yashiki is the birthplace of Mihar…

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Takashiba Deco-Yashiki, the birthplace of Miharu paper mac…

Bandai Atami Onsen

  • Fukushima

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Bandai Atami Onsen

Komachi Festival

  • Akita

Yuzawa city in Akita prefecture was the hometown of the ancient poet Ono no Komachi, ren…

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Komachi Festival

Hachinohe Enburi Festival

  • Aomori

The Hachinohe Enburi Festival is a traditional event heralding the coming of spring with…

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Hachinohe Enburi Festival

Rokugo no Kamakura (Takeuchi)

  • Akita

Rokugo no Kamakura is a little New Years event with over 700 years of history, held annu…

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Rokugo no Kamakura (Takeuchi)

ONSEN Gastronomy Walking in Sakunami Hot Spring

  • Miyagi

Since its opening in 1796, Sakunami Hot Spring has been visited by many people, includin…

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ONSEN Gastronomy Walking in Sakunami Hot Spring
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